Limited Distribution – Limited Influence #469

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn discuss the report that Joe Rogan is losing influence based on the fact he is only on one platform. We also talk about the much venerated automated download and be careful what you wish for.

Donate to the show and Support this podcast.

Send a Sticker Get a Sticker: Send us your show sticker and we will send you a New Media Show Sticker. Get on our sticker board for the show.

New Media Productions
365 N Willowbrook Rd
Suite: C
Coldwater, Mi, 49036

One thought on “Limited Distribution – Limited Influence #469

  1. I guess what I don’t understand, is why we can’t export/force advertisers and ad-buyers to learn how to do their jobs. Why can’t they decide what their target audience is, and then figure out what podcasts best fit that audience and let the results speak for themselves, rather than playing the numbers.

    If they were to advertise on TV, radio, newspapers, etc. they wouldn’t have that data. And, if they advertise via social or other heavily tracked avenues, they don’t have anything to mark their level of success against than itself and the concept the social media outlets have sold the industry (ie. the magic sauce).

    IMO, it is lazy and rude to try to force audiences and content producers into their damaging demands just because they think they can.

Leave a Reply


This site uses Akismet to reduce spam. Learn how your comment data is processed.