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WATCH OR LISTEN · LATEST EPISODE 691
Who Profits From Video? The Real Cost of Video Podcasting
With Losh Moodaley · Published October 17, 2026
Rob Greenlee and Losh Moodaley explore video production costs, creator revenue, direct sponsorships, audience ownership, and the future of human creativity and trust in an AI-driven media world.
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PREVIOUS EPISODE · 690
How AI Is Changing the Creator Workflow
With Laura Burkhauser, CEO of Descript
Watch video | Listen to audio | Show notes
Prefer audio? Listen here.
Explore AI editing, creative direction, and keeping your voice as production gets easier. Read the full show notes and chapters.
NEW MEDIA SHOW WITH ROB GREENLEE
Build an audience. Earn trust. Grow a creator media business.
New Media Show is an audio and video show hosted by Rob Greenlee about the creator business, new media, podcasting, video, AI, audience trust, and the modern media business. Join practical conversations with the people building what is now and what comes next.
START HERE
Three conversations to build on.

CREATOR REVENUE · EPISODE 691
Who profits from video?
Losh Moodaley on video costs, sponsorships, audience ownership, and building a sustainable creator business.

CREATOR BUSINESS · EPISODE 689
The creator reset
Jim Louderback on AI avatars, the human premium, and what comes next for creator media businesses.

PODCASTING · EPISODE 688
Who controls podcasts?
James Cridland on platform power, podcast discovery, and keeping creators in control.
What are you building next?
Audience you own
Discovery, useful content, and direct relationships that last beyond a platform change.
AI with human judgment
Use AI to extend your creativity and capacity while keeping your voice, decisions, and accountability human.
Trust that creates revenue
Turn expertise into evidence, stronger relationships, and a business people can confidently support.
TRUST FACTOR WITH ROB GREENLEE
The Trust Factor
Build Trust. Create Outcomes.
Rob Greenlee’s audio and video series explores trust in human relationships, business, and technology. Find the series on Adore Network and Rob’s YouTube channel.
Want to apply these ideas to your business? Trust Factor Lab helps founders, experts, and creator businesses turn expertise into clearer offers, credible proof, and stronger business opportunities through strategy, media guidance, and responsible AI practices.
HELP SHAPE THE SHOW
Audience Questionnaire
Tell us how you watch or listen, what you think of New Media Show, and which topics you want us to cover next.
Meet Rob Greenlee
Rob is the founder of Trust Factor Lab, host of New Media Show, and a 2017 Podcast Hall of Fame inductee. His media career spans radio, podcasting, creator platforms, and leadership roles at Microsoft, Spreaker, and Libsyn.
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Questions about New Media Show
Select a question for a quick answer, or visit the full FAQ for more ways to watch, subscribe, and connect.
What is New Media Show, and who is it for?
New Media Show is an audio and video show hosted by Rob Greenlee for podcasters, video creators, independent media owners, and experts building an audience and a sustainable media business. Conversations explore podcasting, video, AI, distribution, monetization, creator ownership, and audience trust.
Learn about the show and its mission or browse recent conversations.
Who hosts New Media Show?
Rob Greenlee hosts the show. He is the founder of Trust Factor Lab, a 2017 Podcast Hall of Fame inductee, and Chair of the Podcast Hall of Fame. His work connects podcasting and new media with audience growth, creator businesses, AI, and trust.
Where can I watch or listen to episodes?
Start with the episode archive for full posts, show notes, and available playback options. For video, visit YouTube, Apple Podcasts Video, or Adore Network Video.
For audio, follow the show on Apple Podcasts, Spotify, or Adore Network Audio. The sidebar also lists additional listening apps and RSS feeds.
What is the Trust Factor series?
Trust Factor is Rob Greenlee’s audio and video series about building trust in human relationships, business, and technology.
Explore Trust Factor on Adore Network or watch the Trust Factor playlist on YouTube. You can also visit Rob Greenlee’s YouTube channel.
For practical strategy and advisory resources, visit Trust Factor Lab.